Cushla IdentityPackaging Cushla Whiting is an architect turned fine jeweler. With a seasonal jewelry line and a bespoke service, Cushla required an identity that embodied her process, background and philosophy. Referencing the designer’s unique eye to the very core. jun 2016 Role: Project Manager Client: Cushla Whiting Views: 2964 Our goal was to establish clear communication of the brand across all media channels. And we were successful.